Every two weeks we send a snapshot of custom, humor-infused insights from Gradient’s data on consumers, brands, politics, and noteworthy cultural trends to over 6,000 readers. Take a stroll through our archive below, or see a list of all our past emails here.
What, exactly, does it mean when mom says it wouldn’t kill you to call once in a while, or when your significant other accuses you of constantly snoring?
Turns out, definitely does not mean definitely. Definitely is only perceived as a 100% guarantee that something will happen for about half of Americans.
