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Copyright © Gradient Metrics 2024
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Wherefore Art Thou… Rome?
- 2023/07/26
- by Jordan Boeder
34% of Americans haven't traveled outside the U.S; 41% have visited 1-3 countries. Those well-traveled are more likely to think more highly of the US.
Read moreBillion Dollar Baby
- 2023/07/12
- by Cory Manento
Who would win in a fight between Elon Musk and Mark Zuckerberg? Americans are unsure.
Read moreA Summer State of Mind
- 2023/06/21
- by Cory Manento
A majority of Americans rely on changing temperatures, as opposed to a specific date, to tell them when it's summertime.
Read moreI Know What You (Did) Want To Do (Last) This Summer
- 2023/06/07
- by Cory Manento
Americans are most looking forward to cookouts, general relaxing outdoors, and going to the beach this summer. MaxDiff experiment.
Read moreBad Neighbors 3: Into the Amazon Box
- 2023/05/17
- by Jordan Boeder
What makes a bad neighbor? Stealing packages and peeping into windows. MaxDiff analysis.
Read moreThere’s a Reason He’s Not Dwayne “The Paper” Johnson
- 2023/05/03
- by Sarah Binns
If we randomized rock, paper, scissors moves, 67% of people should win at least one game, 22% should win at least two, and 4% should win all three. They ...
Read moreTrendSegments: Is That Still Mom’s Password?
- 2023/04/19
- by Brendon Ellis
More than half of adults (59%) currently mooch off someone else for one of the several services or subscriptions.
Read moreTrendSegments: It’s 10 p.m. Do You Know Where Your Money Is?
- 2023/04/05
- by Jordan Boeder
Over one-third of Gen Zers (41%) and Millennials (35%) are unaware of the recent bank failures.
Read moreTrendSegments: Send a Middle-Finger Shaped Spy Balloon to Russia
- 2023/02/15
- by Sarah Binns
American support remains high for intervention in Ukraine: In May, 74% supported sending ground troops to Ukraine; that support still stands at 69%.
Read more