Information is the new oil. Get rich. | Trendlines by Gradient Metrics | Brands (2)

Brands Talk the Talk

2020/06/18
by Kyle Block

There was a period when staying neutral was the safe option. But those days are as tired as the new normal. Is there a premium on taking a stance?

We’re in a Love-Hate Relationship

2020/04/10
by Kyle Block

Half of Americans couldn’t get through a day without a grande latte and the other half wish they could live a day without seeing the iconic green logo.

I Pledge Allegiance to the Brand

2020/04/10
by Kyle Block

We segmented Americans based on the brands they like the most and the least among the 75 largest brands. Which segment do you belong to?

March Madness: Brand Edition

2020/03/26
by Kyle Block

With the NCAA on hiatus, it looks like online shopping is our new March Madness. Let’s see how the top brands match up against each other.