Every two weeks we send a snapshot of custom, humor-infused insights from Gradient’s data on consumers, brands, politics, and noteworthy cultural trends to over 6,000 readers. Take a stroll through our archive below, or see a list of all our past emails here.
Americans who spend at least part-time in office are less likely to say a worker is more productive in the office when asked privately. List experiment.
When it comes to driving purchase and consideration rates, the taste, coolness, and affordability of plant-based milk are the most influential drivers.
Fifty-seven percent of Americans would not replace one of their body parts with a robotic version even if a safe, effective, and cost-free option existed.
If we randomized rock, paper, scissors moves, 67% of people should win at least one game, 22% should win at least two, and 4% should win all three. They ...
