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Kind of a Big Dill
- 2023/07/26
- by Cory Manento
Over two-thirds of Americans have heard of pickleball, but only 18% have played it. What gives?
Read moreConcealed (Fear of) Carry
- 2023/07/26
- by Cory Manento
Republicans and independents are much more likely to privately admit that gun violence makes them feel unsafe than they are to admit it publicly.
Read moreWherefore Art Thou… Rome?
- 2023/07/26
- by Jordan Boeder
34% of Americans haven't traveled outside the U.S; 41% have visited 1-3 countries. Those well-traveled are more likely to think more highly of the US.
Read moreAmerica's Next Top Icon
- 2023/07/12
- by Cory Manento
When it comes to most associated thing, America is all about: Football, Freedom, and the Fourth of July. MaxDiff experiment. Discrete choice experiment.
Read moreThe Rebrews Are in: Ranking the Best Beer Brands
- 2023/07/12
- by Jordan Boeder
Not only is Corona the most purchased beer, but it’s also American's favorite beer, preferred by 8% of consumers.
Read moreBillion Dollar Baby
- 2023/07/12
- by Cory Manento
Who would win in a fight between Elon Musk and Mark Zuckerberg? Americans are unsure.
Read moreTalkin' Policy is the Best Policy
- 2023/06/21
- by Cory Manento
The most important message attribute (contributing to 33% share of convincingness) for both Democrats and Republicans is the policy discussed in the ad.
Read morePragmatically Parsing Parents
- 2023/06/21
- by Jordan Boeder
While all parents are united by an overwhelming sense of exhaustion that makes life feel like a fever dream directed by David Lynch, there are a-parent-ly ...
Read moreA Summer State of Mind
- 2023/06/21
- by Cory Manento
A majority of Americans rely on changing temperatures, as opposed to a specific date, to tell them when it's summertime.
Read more